Product Marketing Specialist
South Pole is an energetic, global company offering comprehensive sustainability solutions and services. With offices spanning all continents across the globe, we strive to create a sustainable society and economy that positively impacts our climate, ecosystems and developing communities. With our solutions, we inspire and enable our customers to create value from sustainability-related activities.
Our Marketing and Communications teams are the key ambassadors of our corporate brand. From overseeing the way in which we approach our clients and showcase our products and services, to positioning South Pole as a global thought leader in the fight for climate action, we sharpen and strengthen our brand positioning and multiply our impact in the market through our strong value proposition. If you are a smart, ambitious and dynamic professional with a strong passion to make a real difference in the fight against climate change, the below position may be right for you!
Job summary:
As a Product Marketing Specialist, you are an integral part of South Pole’s global marketing team. In this role, you will be responsible for one or two of our climate solutions, ensuring they land in the sweet spot between what customers want, what we do and what our competitors say. You will drive the collaboration between different teams to develop and own the value proposition and key messaging associated with the solution. This is the perfect role to use your skills in segmenting, structuring, and aligning international teams around a common goal. This role would suit a proactive and energetic product marketer with an entrepreneurial mindset, strong communication skills and confidence to manage senior stakeholders. A working understanding of corporate climate action would be a bonus. This impact-driven position in our newly formed Solutions Marketing Team provides room for fresh perspectives and plenty of space to grow.
Main tasks & responsibilities:
- Lead the development of the value proposition for one or more of our climate solutions
- Collaborating with our technical experts and representing our clients interests to ensure your solutions fit seamlessly within South Pole’s suite of climate solutions
- Create a value proposition that works for our sales colleagues and is appropriate for our channels to market
- You will know the target audience for your solutions better than anyone and use this to develop a strong messaging hierarchy and effective content strategy for all stages of the customer journey
- You will translate technical product descriptions into brilliant, simple marketing collateral and you are ruthless in validating the effectiveness of the materials you produce to target the right audience with the right message at the right time
- Support the regional teams with their translation requirements
- You will continuously evolve the value proposition and content strategy using customer insights and competitive analysis to grow the solution value for South Pole and our clients.
Requirements:
Essential
- University degree in Marketing, Business Administration, Environmental Studies or related disciplines
- Entry-level experience in product marketing ideally in a B2B, consumer goods or sustainability sector with a proven track record
- A customer-centric mindset with an understanding of how to translate findings into meaningful, actionable recommendations
- Result-oriented work approach with the ability to work quickly from concept to completion
- You are team-orientated, have a relentless passion for tackling climate change and are determined to create impact - quickly and widely
- English is a must and another language a plus
Desirable
- Experience with managing complex projects with international and external stakeholders
- Influential with great communication and copywriting skills with an understanding of campaign concepts
What we offer:
At South Pole, we care about our employees as much as we care about the planet. South Pole is not just an employer, we are a Team. South Pole does not just offer people a job, we offer you a career. By joining our team, you will find strong purpose and deep meaning in everything you do. You will have the chance to make a real difference for our clients and for the planet, working alongside a passionate team of like-minded colleagues, while building your knowledge/skills and developing your career in a fun, dynamic, international and fast-growing organisation.
We’re a planet of 7.5 billion unique and different people. We all have a contribution to make and South Pole is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, colour, sex, gender identity, sexual orientation, age, national origin, marital status or disability. Our recruitment is decided on the basis of qualifications, merit and business need.
- Department
- Marketing & Communications
- Locations
- London, Amsterdam, Berlin
- Remote status
- Hybrid Remote
Current job openings
Life as a Penguin on the Iceberg
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Health & Wellbeing
We believe that health is central to happiness. We organise many wellbeing activities such as yoga, meditation sessions, sports groups, healthy snacks, active breaks, etc. -
Work-life balance
From flexible working hours to flexible workplace (home office), with above-average vacation allowances, we strive to make the work and family life puzzle an easy one for our employees. -
We practice what we preach
From Vegan Days to plastic-free lunches, off-setting our own Company emissions and countless other initiatives, we fully live our values and lead by example on a daily basis. -
Company outings and events
It is not only hard work, we also have lots of fun! We frequently get together to celebrate our successes, do activities together and get to know each other better
What makes us unique
At South Pole, we are first and foremost a purpose-driven Company. People join us because they believe in our mission and want to be part of a community that fights together for our shared values and beliefs. But that is not the only reason why working at South Pole is such a rewarding experience.
- We know that our vision to help create a greener world is both bold and challenging. To achieve it, we settle for nothing less than the absolute best. We form a Community that is stronger than the sum of its parts.
- Entrepreneurial at heart. It’s not just our founders who are entrepreneurs. We actively promote an innovative mindset at all levels of the organisation, where each and every employee is encouraged to challenge the status quo and empowered to make decisions.
- Growing employees in a growing company. With a team of smart, passionate and engaged colleagues, as well as increasing demand from our clients, opportunities to learn, develop our skills and grow our careers are endless.
- All for one, and one for all! Above all other things, what truly drives our dedication and commitment to our purpose is our colleagues. We learn from each other and grow together. Because that is who Penguins are.
About South Pole
At South Pole, we work with businesses and governments across the globe. We help realise deep decarbonisation pathways across industries, based on a thorough understanding of climate risks and opportunities in specific sectors, as well as the highest emission reduction standards.
Visit www.southpole.com for more information.
Product Marketing Specialist
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